Aceni is the secure multichannel communication platform from Datagraphic. Find out how it works and how your organisation can benefit from using hybrid mail technology.
Hybrid mail is an industry solution to transfer data and digital letter files to a third-party printing and mailing specialist. They then print and post physical copies of your files and send them to your recipients accordingly.
It’s a simple concept and one that is gaining ground with organisations that recognise the inefficiency in manually preparing letters in-house. In other words, it is simply no longer a productive or cost-effective option.
So, how does hybrid mail work?
If you’re entirely new to the technology, worry not. We have a lot of resources to fast track the digital transformation journey.
We can also help to answer the initial question of ‘what is hybrid mail?‘.
Firstly, there are several things to consider when buying a hybrid mail solution:
- What type of supplier is best for your organisation?
- How much will it cost?
- What are the potential cost savings?
- How secure is hybrid mail?
- What existing technologies does your organisation need?
- What level of service should you expect?
- How easy is it to implement and use?
Our guide to hybrid mail will explain everything you need to think about when moving from manual communications to document automation.
The Aceni platform
Aceni Datagraphic’s multichannel communications platform offers several hybrid mail options. From a self-service portal for ad hoc mailings to an intelligent automated option that delivers documents physically and digitally.
Fully GDPR compliant, Aceni automates the production and delivery of your customer, supplier and employee-facing communications.
Aceni’s hybrid mail options can apply rules and logic to your existing data to produce and deliver your documents.
Using automation technology, Aceni identifies how your recipient wants to receive their document (online or print/post). It then automatically builds personalised mail packs, including letters, inserts and dynamic content. Moreover, if the recipient doesn’t engage the first time, you can trigger follow-up communication.
All these options and a letter delivered for less than the price of a stamp. Clever, eh?
How does Aceni work?
To use Aceni, all you need is an internet connection.
As a result, your team can use existing data and systems to send important outbound documents from wherever they are. Data is uploaded safely using secure portals and is fully GDPR compliant.
And most importantly, your team can do this from a location independent of your printing equipment. For those who are hybrid working, this is therefore excellent support.
Aceni prints and posts physical documents or presents them online, whatever your organisation needs. Your letterheads, content and inserts can be printed together, thus eliminating the need and cost of pre-printed stock. If a large or braille format is necessary, Aceni can do that too.
Our infographic below explains a simplified version of how Aceni works.